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The Online Magazine Article Writing Workshop®
For those who enjoy writing and do not want
to wait any longer to be published!

How well do you know your grammar?


Grammar refresher
book excerpt from
Writing for Publication
The Online Magazine Article Writing Workshop
®
Guide and Video Transcript
By Deadline Communications

[ Order Form | Book Info | Tape Info | Home ]

This section is divided into two areas: 

      • Language Arts Refresher: Punctuation, Grammar, Writing Mechanics
      • Six Steps for Successful Article Writing

Do not let misusing grammar decrease your chance of getting an article published. So let's quickly examine some of the most common punctuation, grammar, and writing mechanic errors.  Remember, however, the targeted magazine has the final say regarding any and all writing style issues. 

PUNCTUATION:
Comma Usage in a Series

Using commas properly to separate a series of three or more items can be confusing.  For instance, when we look at the sentence: 

Downloading a new version of the Netscape browser includes: Choosing the nearest FTP site, double clicking the selected link, saving the file and unzipping it later.

Some style manuals suggest only adding a comma before the last "and" if the two items are not related.  This can be a judgment call, however.  How closely related is "saving the file" to "unzipping it later."  It would appear they are, indeed, very much related since they both have to do with a "file."  If the relationship is not apparent then most style books say to always include a comma before the last conjunction.  Most manuals agree to "not" use a comma at the end of a series if the sentence continues past the conjunction as well as the item.  For example: 

Downloading a new version of the Netscape browser includes: Choosing the nearest FTP site, double clicking the selected link, saving the file and unzipping it later when it's convenient.  Note the absence of a comma after "unzipping it later."

PUNCTUATION:
Possessive apostrophe use

Should an "s" be added to a proper name that already ends in "s" when indicating possession?  Yes, use another "s."  Surprisingly, however, do not add an "s" if the individual's name sounds like it ends in a "z." 

-- Thomas's book is correct  -- Charles' book is also correct.

PUNCTUATION:
Ellipsis usage

An ellipsis indicates the absence of one or more words.  In the case of a quotation, three periods including one space before and after serve to indicate something has been omitted within a sentence. When the omission occurs at the sentence ending or beginning, four periods (three ellipsis periods and the sentence period, or three ellipsis and one period indicating the beginning of the next sentence are used). 

GRAMMAR:
Singular or plural?
Example: company names

Remember when referring to a company or organization name, be consistent in terms of singular or plural use.  For instance: 

Web Studios has paid for its last production. 

It is now ready to distribute. 

These sentences are correct.   And so are these: 

Web Studios has paid for their last production. 

They are now ready to distribute.

The following sentences used collectively are incorrect because "its" represents singular and "They" represents plural. 

Web Studios has paid for its last production. 

They are now ready to distribute.

WRITING MECHANICS:
Sentence Endings

Try to avoid ending sentences in words like: to, be, is, from, as, for.  While these kind of sentences appear in many articles, it is considered "substandard." 

WRITING MECHANICS:
Capitalization and Directions

Only capitalize a direction if it represents a distinct region. For example: 

Business magazines typically say the South is a good place to do business. 

When giving directions, as in, "Head south..." do not capitalize. 

WRITING MECHANICS:
Numbers

Numbers used as the first word of a sentence, spell out.

Spell out numbers between zero and nine.  Use figures for 10 and above.

WRITING MECHANICS:
Redundancies

At 1 a.m. in the morning she will go to bed. 

Since we know 1 a.m. is the morning, it is not necessary to add the word "morning" to this sentence.  Also, avoid overusing a particular word multiple times in the same sentence.  Always vary word usage, but be consistent in repeating certain words (i.e. name brands or proper names). 

WRITING MECHANICS:
Wrong Word Choice

accept vs. except
prospective vs. perspective
insure vs. ensure
affect vs. effect

These are a quick snippet of words frequently interchanged, resulting in poor grammar.  The best defense here is a good dictionary.  Do not rely too heavily on software grammar checkers. 

WRITING MECHANICS:
Avoid Jargon

If something does not make sense, by all means do not include it in an article.  A popular cliché says it best, "When in doubt, let it out."  Avoid wording that is over or under sophisticated for the intended audience.  Strive to make each sentence clear and concise. 

Six Steps for Successful Article Writing

As discussed earlier the writing for publication process begins with the targeted publication, except in rare circumstances, where an article concept is so well focused and undoubtedly under-publicized that a good magazine market can easily be determined.  In either case, here are six steps to help build as well as shape an article: 

1. Identify an editorial need for any given magazine 
    that accepts freelance contributions by analyzing its 
    last 12 to 18 issues.
2. Brainstorm by writing down a variety of different words 
    that may comprise key issues or points the story should cover.
3. Conduct primary or secondary research.
4. Formulate an "introduction" or lead (unique angle).
5. Build the "body" of the story using text drawn from research.
6. Conclude not always by reiterating the article's major 
    message, but perhaps adding a question to broaden a sense 
    of discovery or encourage further investigation.

Consult magazine guidelines and references like: The New York Manual of Style, Chicago Manual of Style, or Associated Press Style Book, to take advantage of shaping the article's message for its intended audience, thus increasing its chance of getting published. 


No part of this book excerpt may be used or reproduced in any form (except for Internet browsing purposes) without written permission from the publisher, except in the case of brief quotations embodied in critical reviews and articles.

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